3M CIW, ESPE

Here „dental visits“ become an exciting experience. After the “3M World of Innovation” had already been implemented in Neuss, Vienna and Delft, the dental technology division of 3M asked dreiform to build a Customer Inspiration World.

Please open your mouth wide – to drop your jaw.

The surrounding framework of the exhibition provides an overview of the 3M technology universe with insights into concrete milestones.

An integrated app immerses the exhibits by a digital layer, in which information is displayed in augmented reality.

exhibition wall with 3M history and technologies table with exhibits in the middle

Please touch!

Now technology becomes comprehensible. The heart of the exhibition is the presentation of the Dental Care business unit.

Each individual exhibit communicates background information on the technologies, product advantages, usage and processing instructions. Displayed on a multitouch monitor with software developed by dreiform and animation films.